A product has mere seconds to make an impact on potential buyers. Custom labels, with their unique sizes and shapes, can capture the essence of your brand and product, making that critical first connection.

Discover how choosing label unwind position impacts the efficiency of label application.

Unlock the secrets to effective branding and labeling for your small business. Discover actionable tips to create product labels that resonate with your audience and amplify your brand identity.

Quick Response (QR) codes are increasingly popping up on product labels. They are a great way to link to additional information about your product or business in case of space limitations on your product label, or encourage brand engagement.

From vibrant colors to spacious black and white, we’ve gathered a few of our favorite examples to better explain the reasons behind their success.

If you create your own products you’re probably wondering if you need barcodes in order to sell your products at the online, local or national level. The answer is, It Depends.

Label material selection is about finding a construction that works with your container shape, meets your aesthetic preferences, will perform in your product’s environment and fits within your packaging budget.

…in the spirit of Halloween, we’ve rounded up some of the most horrifying packaging design mistakes we could find.

Here’s why ordering custom printed labels now will make the holidays a little less hectic.

Designing a product label that will catch the consumer's eye and convey your brand image doesn’t have to be complicated. Here are a few tips to get you started.